For many English speakers outside those regions, the term "chai" is synonymous with masala chai, as further described below. The pleonasm chai tea is sometimes used to indicate spiced milk tea as distinct from other types of tea. Numerous coffee houses use the term chai latte for their version to indicate that the steamed milk of a normal caffè latte is being flavored with a spiced tea concentrate instead of with espresso, without necessarily implying the addition of coffee (though also see the Western "chai" modifications at the end of the article). Some coffeehouses and brand names refer to their product as chai tea latte. [souce: Wikipedia]
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